This article concerns:
HBR Link App
The HBR Link app allows you to seamlessly navigate from the Harvard Business Review print magazine directly to highlighted and expanded content, features, and functionality on HBR.org.
Within each print issue, editors highlight articles that can be shared, saved, and downloaded. Simply use the app, scan the magazine page, and seamlessly save and share HBR's most important and influential ideas. This app is available on mobile devices, both internationally and domestically, in the Apple App Store and the Google Play Store. On page 16 of the Jan/Feb 2017 issue there is an ad explaining the app that also tells which pages in this issue contain the app icon.
You must scan the first page of the article, including the app icon, for the app to work.
After you scan the article, you can share it via email, twitter and Facebook or navigate to it directly by clicking on the image of the article.